Why

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I had a conversation with Malcolm Garrett in 1998 or so, in a bar in Shoreditch. Malcolm outlined the scenario like this:

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“Photography turned painting from function to art form. Once people had cameras they didn’t bother asking painters for reproduction; painters were free to describe how they felt about the world. Thirty years later, painting was high-culture–people queued up to see exhibitions. Digital media will do the same for printing.”

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Now we have digital information media better suited (i.e. not historic) to giving us the details (how much, where, why, when etc), we can enjoy how print makes us feel. And we’ll all love it, cherish it and value it.

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Printing disasters?

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